3 Reasons Why We Absolutely Support Small Businesses in Our Community


As a local, woman-owned business, all of us at Swizzle are grateful to be a part of the growing and thriving Reno community.

We love our community and work hard to support our fellow local businesses and non-profits however we can.

It doesn’t hurt when our community’s hidden stars — dogs — are involved, either!

In all seriousness, though, supporting our local community — both two-legged and four — is at the core of what we do at Swizzle.

Just the other week when we were planning an event, we turned to Instagram to locate a nearby charcuterie business and baker to provide the hors d’oeuvres.

Supporting local business has the obvious benefit of building the local economy, which we love.

But investing in our community’s entrepreneurs has many other benefits that aren’t as immediately visible or easy to track on paper.

Here are the top three reasons why we support small businesses in our community — and we hope you do, too!

1. We’re Investing in Local Values

As we all know, local businesses are owned and operated by our neighbors. When we support our neighbors, we’re building up people who are invested in the wellbeing of our community and its future, just like we are. Supporting local businesses increases the influence of local values in our community.

2. We’re Investing in Local Non-Profits and Charitable Initiatives

When our money goes to support local businesses, they are more likely to turn around and put their profits back into our community. Our local non-profits, charities and other do-gooding initiatives receive more funding when our local businesses thrive.

3. We’re Creating Local Jobs for Our Neighbors

Small businesses account for nearly half of all U.S. jobs and over 60 percent of new jobs. When we support our small businesses, we help create new jobs right in our community that will end up employing our neighbors.

These are just some of the benefits that come from supporting small businesses in your local community.


All of us at Swizzle hope you join us in choosing local as often you can, and we look forward to seeing how our small businesses and community continue to thrive together.

Learn more about our team here Swizzle Reno – Swizzle Brand Solutions Reno (swizzlestory.com)



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